We believe that everyone should have access to quality, nutritious food no matter what the emergency. Taking control of one's future starts by anticipating and taking proactive action.
Our Company
Proactive Foods is part of the Forever Fresh Foods group, a family-owned and operated business based in Somerset West, South Africa. We specialise in the manufacturing, production, and marketing of premium freeze-dried foods for long-term food storage and food security.
Our Vision
Our vision is to be the go-to source for freeze-dried emergency food storage and to help people feel confident and prepared for anything.
Why Proactive
Have you ever found yourself pondering the what-ifs? What if the supermarket shelves ran empty? What if a natural disaster struck? What if you couldn't provide for your family? We know we have.
These exact questions and stark realisation led to the creation of Proactive Foods. Instead of letting fear or inaction consume us, we decided to take action for our family and for others.
We founded this business with a mission to help people like you achieve food self-sufficiency and security in the face of adversity.
Our goal is to empower you with the knowledge and resources to be proactive in ensuring your family's safety and well-being. With our help, you can rest assured that you'll be ready for whatever comes your way. So let's take action together towards a more secure future.
Our Values
Premium Ingredients - We carefully and personally source only the very best whole-food, all-natural ingredients, that are free from any preservatives, additives or stabilisers.
Free Range Meats and Organic Produce - All our meat products are certified free range. We believe in ethical and sustainable farming practices and only source from certified suppliers.
Non-GMO - We are committed to only supplying non-GMO certified products.
Sustainable Manufacturing Practices - Long before everyone had solar, we've been committed to using renewable sources of energy to manufacture our products and to limit our impact on the environment.
Where We Are Located
Our factory is based in Somerset West, Western Cape, South Africa.
I love and enjoy your outstanding product. Proactive food is delicious and nourishing. The packaging is strong and durable.
Thank you for my free pack of dried eggs that i received with the Vital 30 Emergency food kit. I am a big fan of Proactive food. 💜
So RELIEVED that I started to stock up! Xcellent quality. No expiry date until you open. Lightweight to take with you anywhere. See photo : Travel ready, by Air local or overseas and by car!! Eat as is or with added rice/noodles.
Will order more....
As a Trade Artisan Chef I was quite surprised by the flavours of the packs. I added a bit of seasoning, but otherwise, for a product that just has to be rehydrated, wow! Hats off to the chefs that made it, and the food scientists that freeze dried it. The Lasagne is my favorite, so far.
I enjoyed the meals I purchased for my hike recently. I took the chicken ala king, beef lasagne and vegetable korma + couscous with me. A friend took the chicken ala king and commented that it was delicious but she could not find any chucks of chicken. She said it tasted like chicken soup but she enjoyed it. The vegetable korma + couscous lacked flavour but I added some dried fruit ( just an idea) to give it more flavour. The Beef lasange was delicious with lots of meaty and cheesy chunks. I happen to compare my beef lasagne with another brand, but same flavour, from a fellow hiker and his meal was a larger portion but certainly was more expensive when I priced it. The Proactive brand of foods are indeed, in my opinion, worth the costs and a tasty and easy meal to prepare on a hike. Just don’t mistake the small moisture absorbent package inside for flavour packet as a fellow hiker ate hers and was throwing up during the night. The one negative issue was the comparison between the two brands, as with the other brand it was easier to eat straight from the packet and that packet had a zip lock type sealer which meant that the packet could be closed and the packet was larger in size. I resorted to using a bowl for my meal as it was easier to eat it that way then from the packet.
I have bought your excellent foods since long ago. The quality and preservation is unique. They come in very handy when there´s power outtages. So you don´t need to refrigerate them. I wish you did the same with potatoes and pork. Thank you for delivering what you promise.
love the food......Love it. The taste and texture are amazing. I would love to see how they do that. Also like the variety of meals. if I may add something to this already great product, it is the following: I think it is the "Beef Stew" My advice is to divide the sticker pieces of meat in two or three smaller pieces so that the moisture can penetrates easier to the center of the meat. if it's too thick, it stays hard and dry in the center even after the recommended waiting period.
Otherwise........Five-star Product. 10/10
Favorite: Cottage Pie
Very happy with this item. The moment I started rehydrating it smelled like veggies. The peas stayed a bit hard and the carrots stayed white, but other than that, I mixed it with some mince and couldn't tell the difference with fresh food. Definitely recommended.
